Our Story

Ola is here to bring comfort and confidence to your basics making sure you feel what you want to feel whilst wearing Ola; Sexy, Confident, Comfortable. We've already labeled the brand, it's up to you how you label yourself.

Established in 2020 Ola The Label was founded by Best Friend duo Mel & Nadine in 2020, together we had a desire to make a change.

We wanted to create a range of basics that are carefully designed, thoroughly thought out to suit all body shapes and everlasting pieces which complement our basics range that ooze in not only style but comfort too. We also wanted each and every person to love the skin they are in!  Say Ola to your new favourite underwear and essential basics!